Vaillant Turkey's management team and business partners evaluated the sector and the coming period at the Communication Board Meeting.
Vaillant Turkey held the Communication Board Meeting, where it meets with its business partners at various times every year, evaluates sectoral developments and exchanges views on the upcoming period, on April 18, 2024, at Istanbul Radisson Blu Hotel.
Speaking at the meeting, Vaillant Group Türkiye CEO Alper Avdel shared the evaluations and developments regarding the brand and the sector. Avdel stated that Vaillant continued its stable growth in 2023 and completed the year with record sales. Underlining that Vaillant has achieved a 2022 percent growth in Euro terms compared to 15, Avdel stated that they have achieved a growth above the market in the combi boiler, which is the locomotive product group, and that they have doubled the sales in the heat pump, which is in a rapid upward trend.
Sharing his 2024 targets with his business partners, Avdel noted that Vaillant will continue to invest in new generation technologies and stated that the heat pump market in particular is gaining increasing momentum and that special importance will be given to the work in this field together with authorized dealers in 2024. At the meeting, business partners' opinions, suggestions and expectations regarding the new period were also listened to by Vaillant Turkey senior management.
During the Communication Meeting, a workshop was also held with the participation of managers from different departments of Vaillant Turkey. In this workshop, information about 2023 and targets and expectations for 2024 were discussed.