Offering a wide range of leather and textile products in Gaziemir Aegean Free Zone, SF Trade continues its growth in target markets with new products and investments.
Stating that they exceeded their growth targets in the first quarter of the year, General Manager Aylin Gözay stated that by increasing their production capacity, they achieved a growth rate of 20 percent compared to the first quarter of last year.
Aylin Gözay said, “In 3, where we targeted 2022% growth in the first quarter, we increased our production capacity to 20%. We aim to close the year without reducing this growth momentum for the rest of the year. Our growth and innovative production-targeted strategy that we determined at the beginning of the year had a great impact on this success. In addition, the right workforce positioning and a team targeting this strategy are our biggest plus as a company. The fact that the Far East lost its advantage due to logistics costs also supported the orientation of European brands to Turkey.
CONTINUES GROWTH IN NORTH EUROPE
Informing that they started assembly-oriented products in the baby products group, Gözay continued: “Northern Europe continues to be one of the markets we have grown. We are moving to a more aggressive sales strategy in medical product groups and outdoor product groups. We plan to increase our investments in innovative products in these groups. We produce with a system focused on quality, environment and people. We also attach importance to R&D and P&D in order to improve product variety and quality. We closed the first quarter with growth beyond our expectations and now we have determined more active and traceable policies on Circular Economy and Sustainability as a company. This year, we are working with more planned and strategic targets. Within the scope of participation in the Circular Economy, we have applied for Circular Vouchers 2.0, one of the project calls of the World Development Bank.”
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